What We Do

CTI’s master data management (MDM) solutions identify the most critical information within an organization. We then create a single source of its truth to power business processes.

Better Customer Profiles

Engage customers across every point of contact, personalize marketing offers, align relevant online and in-store interactions, deploy relationship-building customer service calls.

Standardize Product Information Across Channels

Enable business users to more efficiently acquire, author, and publish product information. Provide web collaboration and portals to customers, retailers, distributors, external data contributors, and internal teams.

Enhance Customer Service

Supply the business with high-quality data to better serve customers. Identify customers in online inquiries rapidly with a single, more comprehensive view of them. Reduce customer turnover and improve customer contact methods.

Cloud Customer 360 for Salesforce

Automatically cleanse, consolidate, and manage hierarchies in Salesforce for a single customer view. Maintain and enrich data by consolidating data from multiple clouds and on-premise systems, such as SAP, Oracle EBS, Eloqua, Marketo, and NetSuite.

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