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Cyber Security

Can you see the real me – can you?

Usernames and passwords are being stolen by ‘bad actors’ every day.  Via human engineering exploits, the ‘bad actor’ lures legitimate users into unwittingly surrendering their usernames and passwords. One of the more popular exploits is the well-crafted e-mail messages that warns of service interruption for the recipient’s e-mail service – just click the link and […]

Apathy: CyberSecurity’s biggest HURDLE

WE ARE COMFORTABLY NUMB, AND THE DATA AGGREGATORS KNOW IT…. Who knew Pink Floyd’s classic rock hit could be the theme song to the current state of data breaches.  Given the lack of any lasting public outrage for data breaches and leaks of personal data, I find myself wondering if the masses really care?  Meaning, […]

Marketing Analytics and Cybersecurity

Cybersecurity and marketing analytics go hand-in-hand because at the end of the day it’s still about keeping data about your customer and prospects safe and out of the hands of cyber criminals.  You certainly do not want the theft of sensitive information to be the next news headline! In this first of six video blogs, […]

The Cause of the Equifax Breach: Why Being Right Still Feels Lousy

I recently wrote a blog about my thoughts on the Equifax breach and predicted that, once the cause of the breach was revealed, it would be attributed to human error and could have been completely preventable.  As it turns out, I was right.  While perusing one of my favorites IT websites, The Register, I came […]

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