Marketing Analytics and Cybersecurity

Marketing Analytics and Cybersecurity

Cybersecurity and marketing analytics go hand-in-hand because at the end of the day it’s still about keeping data about your customer and prospects safe and out of the hands of cyber criminals.  You certainly do not want the theft of sensitive information to be the next news headline!

In this first of six video blogs, Mark Janowicz sits down with CTI’s Director of Cybersecurity, Ben Thurston to talk about keeping your data asset safe so that they work for you and not against you.

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