Corporate Technologies delivers a Trade Promotion Effectiveness Analysis application with advanced analytics for insight and to track performance of trade spend by event, by retail account, and by sales channel. This holistic view of promotion effectiveness enables you to maintain and expand market share and control budget.
This analytical application gives you visibility and timely analysis to help you avoid cost creep and share loss while launching promotions. Through the aggregation of your business intelligence into a single, consistent and accurate overview you can see how pricing, placement and preference interact.
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