Financial analytics can bring to many aspects of business—well beyond the traditional role of providing a standard set of financial reports year after year. Now, more and more business leaders are looking to CFOs for partnership and actionable insight. This is a big opportunity; but it’s also a big challenge. Finance analytics arms CFOs with the tools to make sense of an increasingly complex world.
By combining internal financial information and operational data with external information such as social media, demographics and big data, finance analytics may address critical business questions with unprecedented ease, speed, and accuracy. And now, with Advanced Analytics the autonomous or semi-autonomous examination of data or content using sophisticated techniques and tools, typically beyond those of traditional business intelligence (BI), provides deeper discovery, deeper insights, and allows management to make predictions, or generate recommendations.
Financial and Operational Dashboards
Collect, monitor and analyze operational profit/loss through any number of financial metrics including staffing levels, transaction volumes, products sold, complaints, refunds and error corrections. Comply with industry regulatory requirements.
Portfolio Reporting and Analytics
Evaluate and analyze products and services portfolio to existing and new customers. Gain deeper insight into portfolio risks, exposure and overall profit margins. Maintain and monitor customer actions and life events that impact purchase/sale of financial assets.
Risk and Fraud Analytics
Monitor, evaluate and understand loss impact from internal risk exposure resulting from employees, inadequate systems, or failed processes. Better understand, identify and manage customer exposure levels through analysis of purchasing trends, account activity and events to identify mistakes, credits risks and possible identify theft.
Sales and Marketing Analysis
Get the big picture and supporting details to identify behaviors, buying trends and preferences of important profitable customers. Analyze product sales, revenue levels, and customer segments to develop targeted marketing campaigns, promotional pricing and new products and services to acquire new clients and cross-sell into customer base.